Enterprise intelligence enables better decision making in organizations, improving business outcomes (e.g., market share and profit margin), and increasing productivity and enabling growth. IDC’s framework for enterprise intelligence has four main pillars: information synthesis, insights delivery, collective learning, and data culture.
Those organizations with the highest levels of enterprise intelligence have three to four times better business outcomes than their counterparts with poor enterprise intelligence. What do these leading organizations do better than their peers? They derive more value from their data.
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