97% of leaders are investing in GenAI over the next 12 months, with 43% of leaders saying their organizations plan to invest $100 million or more (KPMG). However, most companies struggle with Data and AI, especially because of inaccurate, siloed data. Data isn’t just a part of an AI strategy – it is the AI strategy. Now is the time to dismantle data silos and create a unified view of customers across all systems, tools, and Go-To-Market (GTM) teams. ZoomInfo provides the data and solutions needed to fuel analytics, optimize AI models, and streamline operations for GTM growth at scale. With ZoomInfo data in Databricks’ Data Intelligence Platform, customers can use Databricks Mosaic AI to securely and cost-effectively integrate their enterprise data into the AI lifecycle. This helps customers enrich their existing data assets to create a reliable, accurate data foundation that fuels GenAI initiatives and achieves Data Intelligence across the organization.
In this webinar, experts from Databricks and ZoomInfo will cover:
Why bad data is a big problem
How Databricks and ZoomInfo help companies build a unified data foundation that fixes the bad data problem
How this foundation can be leveraged to effortlessly implement and scale GenAI initiatives
The impact of democratized data and AI across the organization
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